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Explore practical approaches to marketing campaigns, automation, personalisation and customer journeys across different platforms. Subjects include Customer Insights – Journeys, HubSpot Marketing Hub, email marketing, forms, event management, audience segmentation, lead nurturing and the processes that help organisations create more relevant and connected experiences.
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NOTE: I have since written a more robust and fuller blog post about this, which covers all scenarios and re-formatting of the values that…

I’ve got a quick blog post here, easy to follow and implement, but makes things a whole lot simpler when trying to share files…

For my own website, I have a way for people to subscribe to different categories of blog posts. I give them a subscription page…

Using Outbound Marketing, one of the most common ways to determine the list of Contacts to go through a Customer Journey and get emails…

If you missed it, l did the A to Z of D365 Marketing about six months ago. It was a series with 26 videos…

The styling of an organisations website and any communication sent out to customers is important. It should be kept consistent to help with building…

There are so many cool features in the Dynamics 365 Marketing App, some are significant sections of the app with major functionality while others…

If you’ve been following along with the mini-guide to creating and managing a webinar using D365 Marketing and Microsoft Teams, you will know it’s…

The Event Registration records are an important part of the overall Event record. We’ve looked at how to create your marketing form, marketing emails…

If you’ve been following along in the mini-series about creating and managing a webinar using Dynamics 365, you will already have your Marketing Form,…

In the guide to creating and managing a webinar event using Dynamics 365 Marketing, we’ve come to one of my favourite parts, the Marketing…

This post continues on in the mini-guide to planning a webinar using Dynamics 365 Marketing. In this post we will look at actually adding…