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Marketing
Explore practical approaches to marketing campaigns, automation, personalisation and customer journeys across different platforms. Subjects include Customer Insights – Journeys, HubSpot Marketing Hub, email marketing, forms, event management, audience segmentation, lead nurturing and the processes that help organisations create more relevant and connected experiences.
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Using Lead Scoring Qualification Functionality
If you’ve started using Lead Scoring in Realtime Marketing as part of Customer Insights – Journeys, nice one! That’s a great start.…
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Form Prefill In Customer Insights Journeys for Realtime Marketing
The form pre-fill functionality has been around for years, but for Outbound marketing. It was added to Realtime in the September 2024…
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Create Lead Scoring Models in Real-time Marketing
Lead scoring models for Customer Insights – Journeys (D365 Marketing Real-time) has been around for a while now, but when it was…
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Create Segments From Marketing Lists In Realtime Marketing
Now this one is something I tend NOT to suggest but it is definitely a request that comes up A LOT. How…
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What Happens When You Hide Outbound Marketing?
If you are using Customer Insights – Journeys and did so before it became Realtime Marketing only (prior to September 2023), Outbound…
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Track Site Visits From D365 Marketing Emails In Microsoft Clarity
This post is about using a combination of D365 Marketing (Customer Insights – Journeys), Microsoft Clarity, Google Tag Manager and GA4 (Google…
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Wave 2 2024 Customer Insights Journey Chat With Amey Holden
The release notes for Dynamics 365 Wave 2 2024 have been published. My good friend Amey Holden and I got together to…
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Sending A Journey Using RSS Feeds & Topics In Realtime Marketing
Back at the start of 2022, when Realtime Journeys and Triggers were just getting started, I wrote a post all about D365…
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Display Custom Message When Marketing Form Blocked By Browser
I love our community that blogs about and shares content on the Power Platform. It’s awesome having others there who are able…
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Trigger Journey After Topic Is Opted In To
You might have several different forms that allow someone to opt in to specific Topics in Realtime Marketing. Perhaps you even have…
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Send Session Reminder Email After Event Check-in For In-Person Events
Back with another post that focuses on Event Management and different approaches you can take. This one was inspired by a question…
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Predefined Placeholder Access In Customer Insights – Journeys
One of the cool things you can use in Emails in Realtime Marketing (in the Customer Insights – Journeys) app is personalisation.…
