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Marketing
Explore practical approaches to marketing campaigns, automation, personalisation and customer journeys across different platforms. Subjects include Customer Insights – Journeys, HubSpot Marketing Hub, email marketing, forms, event management, audience segmentation, lead nurturing and the processes that help organisations create more relevant and connected experiences.
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Using Lead Scoring Qualification Functionality
If you’ve started using Lead Scoring in Realtime Marketing as part of Customer Insights – Journeys, nice one! That’s a great start. Hopefully you’ve…
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Form Prefill In Customer Insights Journeys for Realtime Marketing
The form pre-fill functionality has been around for years, but for Outbound marketing. It was added to Realtime in the September 2024 update in…
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Create Lead Scoring Models in Real-time Marketing
Lead scoring models for Customer Insights – Journeys (D365 Marketing Real-time) has been around for a while now, but when it was first released…
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Create Segments From Marketing Lists In Realtime Marketing
Now this one is something I tend NOT to suggest but it is definitely a request that comes up A LOT. How can I…
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What Happens When You Hide Outbound Marketing?
If you are using Customer Insights – Journeys and did so before it became Realtime Marketing only (prior to September 2023), Outbound Marketing is…
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Track Site Visits From D365 Marketing Emails In Microsoft Clarity
This post is about using a combination of D365 Marketing (Customer Insights – Journeys), Microsoft Clarity, Google Tag Manager and GA4 (Google Analytics) and…
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Wave 2 2024 Customer Insights Journey Chat With Amey Holden
The release notes for Dynamics 365 Wave 2 2024 have been published. My good friend Amey Holden and I got together to chat about…
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Sending A Journey Using RSS Feeds & Topics In Realtime Marketing
Back at the start of 2022, when Realtime Journeys and Triggers were just getting started, I wrote a post all about D365 Real-time Marketing,…
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Display Custom Message When Marketing Form Blocked By Browser
I love our community that blogs about and shares content on the Power Platform. It’s awesome having others there who are able to help…
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Trigger Journey After Topic Is Opted In To
You might have several different forms that allow someone to opt in to specific Topics in Realtime Marketing. Perhaps you even have some of…
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Send Session Reminder Email After Event Check-in For In-Person Events
Back with another post that focuses on Event Management and different approaches you can take. This one was inspired by a question from a…
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Predefined Placeholder Access In Customer Insights – Journeys
One of the cool things you can use in Emails in Realtime Marketing (in the Customer Insights – Journeys) app is personalisation. Accessing data…
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