Wave 2 2024 Customer Insights Journey Chat With Amey Holden

*** NOTE: ALL INFORMATION IS ACCURATE AT DATE OF PUBLISHING ***

The release notes for Dynamics 365 Wave 2 2024 have been published. My good friend Amey Holden and I got together to chat about each proposed change or new feature from the Customer Insights – Journeys section (formerly D365 Marketing). We talk through what each of us thinks of the new proposed features from Microsoft and share ideas with each other that we hadn’t necessarily thought of! 

You can find Amey in the following places: 

🟣 LinkedIn:  https://www.linkedin.com/in/amey-holden/

🟣 Website: https://www.ameyholden.com  

You can watch the video here:

🚀 New and planned features for Dynamics 365 Customer Insights – Journeys, 2024 release wave 2

🎯 New and planned features for Dynamics 365 Customer Insights – Data, 2024 release wave 2

 Wave 1 2024 Change History: 

✅ Features Added: https://learn.microsoft.com/en-gb/dynamics365/release-plan/2024wave1/change-history#features-added-to-release-plan-4

📆 Release Date Changed: https://learn.microsoft.com/en-gb/dynamics365/release-plan/2024wave1/change-history#release-date-changed-3

❌ Features Removed: https://learn.microsoft.com/en-gb/dynamics365/release-plan/2024wave1/change-history#features-removed-from-release-plan-4

Wave 2 Item Links: 

1️⃣ Create brand-consistent emails with templates and Copilot
2️⃣ Take campaigns from concept to launch using Copilot
3️⃣ Create journeys by using Copilot to describe them
4️⃣ Tailor Copilot to your business with custom tables, fields
5️⃣ Collect extra customer data without custom attributes
6️⃣ Enable customers to find and sign up for events easily
7️⃣ Form prefill simplifies form filling and event sign-up
8️⃣ Boost customer confidence with branded content links
9️⃣ Use segments to decide which path a customer should take
1️⃣0️⃣ Build and test journeys before deploying to production
1️⃣1️⃣ Personalize customer messages based on web interactions
1️⃣2️⃣ Get insights on email engagement with heatmap analytics
1️⃣3️⃣ Boost wins with better lead scoring and qualifying criteria

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