D365 Marketing Weekly
Have you seen the D365 Marketing Weekly newsletter yet?
A weekly issue covering features, functionality and news on the topic of Marketing, specifically covering Dynamics 365 Marketing and other interesting tools and tips for anyone interested in the subject.
Subscribe Here
*** NOTE: ALL INFORMATION IS ACCURATE AT DATE OF PUBLISHING ***

In previous posts we’ve looked at sending out Event Registration information dynamically rather than needing to create emails individually for different Events. Also, the difference between doing a button with ‘Add To Calendar’ and also pulling in the right QR code. I was asked by a blog reader, how can we text the QR code to someone, that way when they arrive at the event they can just click a link in their text message to have it scanned to check them in. Well, the QR code for an individual Event Registration is added to that record, and can be accessed via a URL. With this in mind, in this post will walk through sending the event registration QR code via a text message.

First, create your text message. You will need to add in some dynamic content by clicking on the little personalisation icon, then clicking New dynamic text.

Click to view in detail

Next, browse out to the triggers and find the Marketing Event Registration Created option. Then once that has expanded, click on the Marketing Event Reference.

Click to view in detail

Then search for event name and add that in to your text.

Click to view in detail

Then do the same thing again to add the QR Code, but this time instead of going in to the Marketing Event Reference, you will need the Marketing Event Registration Reference from the same trigger.

Click to view in detail

This is what the preview looks like for my example SMS.

Click to view in detail

Now we can build the journey. This one is going to fire when the Marketing Event Registration Created trigger is fired. You can add a specific event, or leave it empty but it means it will go out for all events that people register for.

Click to view in detail

Next we add in the text message to the Journey.

Click to view in detail

Advisable to turn off frequency caps for Journeys that are for Events so that people aren’t missing out on important email or texts about the event they have registered for.

Click to view in detail

Set the Journey live. Once someone registers, they will be sent a text message. Here is the one I received in which we can see a link for the QR Code.

Click to view in detail

Now when I get to the event, I can click on the link to get to the QR Code which someone can then scan from the Customer Insights Journeys mobile app to check me in to the event. Awesome! Thanks for the question about this Peter (you know who you are if you are reading this 😊).

Click to view in detail


Check out the latest post:
Create Segments From Marketing Lists In Realtime Marketing


D365 Marketing Weekly
Have you seen the D365 Marketing Weekly newsletter yet?
A weekly issue covering features, functionality and news on the topic of Marketing, specifically covering Dynamics 365 Marketing and other interesting tools and tips for anyone interested in the subject.
Subscribe Here
This is just 1 of 465 articles. You can browse through all of them by going to the main blog page, or navigate through different categories to find more content you are interested in. You can also subscribe and get new blog posts emailed to you directly.




2 thoughts on “Sending Event Registration QR Code Via SMS

  1. That’s awesome Megan, thanks! After my initial question and your great suggestion, I had set up a Personalizaton field through the Audience->Contact->Event Registrations path. But I have just realized that may not pick the correct QR code if the contact happens to have more than one registration to multiple events.
    I like your example in this post better. It should pick the relevant QR code for the event based on the Journey’s Event Trigger. πŸ™‚

    1. You are very welcome! Yes, your question made me stop and think, so it was a good idea for a new blog post. Hope you get to see this used in the real world soon for your company/client!

Leave a Reply

Your email address will not be published. Required fields are marked *